Sunday, 12 July 2015

Stonehenge

I recently took a day trip to Stonehenge located in Wiltshire, England. The sight is famous around the world for it is the remains of a ring of standing stones set within earthworks. A group of friends and I headed out early in the morning, took a tour bus, and were able to see the stones, and enjoy the beautiful rolling his that surround them.

Once we returned to the parking lot, we saw the bus pictured below. The text is, for lack of a better term, ugly. The Stonehenge writing is in this large, uppercase decorative font. The font, in theory, should represent the beauty and antiquity of Stonehenge, but in my opinion it does the very opposite. The choice of lettering degrades the overall beauty of the sight in general. As well, the contrasting colors of yellow and purple is simply not appealing. Just based of the side of the bus I wouldn't want to ride on it. I think it would be in the best interest of this company to redesign their buses.

                                
I have also include some pictures from that wonderful day. 






No comments:

Post a Comment